* Content Marketing Writer
We will help you create dynamic marketing content to attract prospects eager to benefit from your solutions.
To achieve this, we will help you craft content that educates, inspires, entertains, and generates trust … highlighting how your services or products are the unique solution to your prospect’s needs.
Together … we will develop marketing strategies that bring your company’s story to the attention of those who need to know it.
* Copy Editing
We will proofread and edit your marketing content to ensure that:
- Spelling and grammar mistakes are corrected
- All unnecessary words, sentences, and paragraphs are eliminated … leaving only what is absolutely essential to convey your message with clarity
- Your content is infused with passion, energy, and enthusiasm
- Your sentences and paragraphs are crisp and short, and there is plenty of white space on the page
- Weak verbs and adjectives are replaced with powerful, imaginative alternatives
- Your content is polished, professional, and ready to go
* Web Content Site Audit
We will evaluate the most critical sections of your site and help you identify the missing elements for optimum success.
We will figure out …
What’s not working, so that – together – we can identify solutions.
To do this, we combine our content writing experience with a proven set of checklists, including The 5 C’s Content Guide for Web Pages That Work, to ensure that your site is:
- Customer-focused
- Competitive
- Clear
- Conversion-optimized
- Consistent
You’ll receive a detailed report outlining your specific strengths, plus opportunities for improvement.
* Direct Response Copywriter
We will help you articulate your message with copy that is compelling, persuasive, and engaging … and user-focused.
Our aim is to help you boost your response rate on your next campaign.
Our strategies include:
- Understanding the emotional needs of your prospect
- Developing your message with a Big Idea
- Creating compelling headlines to keep your prospects reading
- Driving responses with strong calls-to-action
- … and many more
And, by the way, you can expect us to apply these strategies to ALL our direct marketing copy services.